Interesting article from Brand Republic, courtesy of a fellow 'Geronimo-er' Sally (follow her on Twitter here) in relation to the Swift Cover TV ad.
As it features Iggy Pop claiming he has no problem insuring his personal documents through Swift Cover.
ASA have, as of this morning received 12 complaints in relation to the ad.
Check it out here
I love it. They don't cover musicians... as if they needed another reason why Iggy Pop is such a bad choice. (For him and them)
ReplyDeleteIndeed! I'd imagine there were more reasons not to use him than positives!
ReplyDelete